Rocky Tap

Project Scope:

Challenge:

Rocky Tap needed a brand identity that captured both the purity of its Rocky Mountain mineral water and the timeless charm of classic soda brands. The goal was to create a design that felt both refreshing and nostalgic—balancing a vintage aesthetic with the crispness of a premium sparkling water.

Solution:

Inspired by the nostalgia of glass soda bottles, we blended retro design elements with the clean, refreshing essence of mountain spring water. The branding and packaging feature classic typography, rich textures, and a color palette reminiscent of vintage soda brands, evoking a sense of familiarity and authenticity. The result is a brand that feels timeless, pure, and distinctly Rocky Mountain.